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Sitemap: list of pages
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Sitemap: list of posts
The list below only includes posts. Posts are more “volatile” in nature and they move in listings as we add more. If you’re looking for our UX articles, blog items, portfolio and work samples, you’ll probably find it here

A / B and Multivariate Testing: Get True Results (Part 2)
Article about A/B and Multivariate Testing. If you want to start with part 1, please go to A/B and Multivariate Testing. What are they? (Part 1) Multivariate Testing (MVT) First ...

Uglobal: Rebranding and UI redesign for success
Uglobal is one of the largest platforms dedicated to education and networking for international investment and immigration. Due to the growth of their business and their need to reach new ...

Human Centered Design and User Centered Design. Which one is better?
Let's talk about one of of the most common doubts for those starting in UXD: the difference between Human Centered Design and User Centered design Human-centered Design or HCD is ...

What is Usability Testing? Interesting Facts and 10 principles to know
What is usability testing? For many who are reading this, these word rings in their ears every day. Many people asked me this question before. And many people still asks ...

What is User Experience? Great examples of UX in real life
So, you might be wondering... What is User Experience? Where can we find examples of UX in real life? How can we recognize user experience in every day's life? In ...

Is site speed important to rank in search engines?
From time to time, we are asked to improve site speed (SS for short) for websites.
The reason for this is due to the belief that Google, Bing and other search ...
The reason for this is due to the belief that Google, Bing and other search ...

What is Customer Experience (CX)? Explanation and User Case
So, maybe you saw the words Customer Experience or the CX acronym somewhere and you wondered: what is this? In layman's terms, CX (or Customer Experience) is the sum of ...

Are Google SEO content guidelines killing real content?
Let's talk about SEO content guidelines. First of all: We all love Google. And Bing, Yahoo, Yandex and all those wonderful search engines. Well, maybe not everyone does, but that's ...

What is Growth Hacking? 7 tips for your marketing strategy
"Growth Hacking" (or GH) is one of the most interesting marketing strategies nowadays. It's also one of those terms that mean very little to most people. However, it is a ...

UI Design: Did you know this 7 tips formula for success?
When you start a UI Design project, you know the goal and you will probably have an idea on how to achieve it. However, it's very common to miss the ...

User Experience History: More than 100 years of amazing wonders
User Experience History is as fascinating as the evolution of culture and technology in the 20th century, as it accompanied or even led such evolution! In times where UXD is ...

Covid-19: Helping people fight the pandemic
Covid-19. Covid19. Yes, we know you're already tired of reading about it and you only want this to finish. Like many people around the world, we're worried about the whole ...

Looking for great web design? 5 tips you can’t ignore
When looking for a web design agency, it's easy to fall for promises or great looking sites that can't deliver for their clients. Let me be clear: around 50% of ...

UX and Media Planning: A data driven approach to greater results
Welcome to the world of media planning and advertising! This is one of the many areas where UX plays an important role. I wrote this article in Spanish around 2016 ...

5 Great UX Design Principles of Successful IT Companies
Update: you might be interested in our new list of free tools for UX, UI and Web designers. A hand curated list of 25 free resources we actually tested (we ...

33 Great UI Style Guides for Sketch, Photoshop, XD and Illustrator
UI style guides are something that always comes in handy and that will simplify our work enormously. According to Wikipedia, we can define a style guide as: A style guide ...

HCI: Great user experiences are meant only for humans. Or not?
Note: this is a modified extract of one of the chapters of my new book on Multidimensional User Experience or Quantum UX (QUX). Parts of this article appeared in Spanish ...
Get your Page Experience UX Report and beat Google before you lose
If you are aware of the news, you will know that Google announced that UX will be a fundamental part of the website positioning algorithm for its search engine. Just ...

Top 16 Design Trends for 2021. The definitive guide to effective UX design
2020 and its unwanted and unexpected protagonist COVID-19 marked a year that we really want to forget. However, the need to re-create ourselves in confined contexts gave rise to new ...
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