Welcome to the world of media planning and advertising! This is one of the many areas where UX plays an important role. I wrote this article in Spanish around 2016 or 2017, analyzing Latin American and Argentine markets, but I think some of the concepts may still be of...
In this article, we will give a brief introduction to XMI. As if we didn’t have too many acronyms already, we keep adding more! If you have read our article Introduction to Quantum UX, it is possible that you noticed a possible shortcoming within the wide variety of concepts...
Let’s start with a secret: we are a custom WordPress development agency. OK, you may say think we are a UX company, and you’ll be right. We specialize in UX Research (UXR) and UX Design (UXD) as well as User Interface Design (UI or UID). That’s a fact. However,...
Web development can be the ultimate weapon for any business. However, it can also be the worst burden. It all depends on what you do and how you do it. In this article, we will see 10 tips to choose a good web development agency or how to develop...
When looking for a UX design agency, there are many doubts and questions. And let’s face it, there are a lot of UX design agencies. Yet, many of them are just web design agencies, or web development companies. Or a mix of both. In this article, we’ll discuss how...
So 2021 seems to be the year of new brand designs. And Peugeot can’t be the exception. The new Peugeot logo and brand redesign is something really special. After...
So I think we needed to have something about Physical UX and how installation design will improve user experience. In this case, I’ll demonstrate this with mathematical theory (remember: UX is a science!). There’s a bit of Urban UX involved, hope you like it. A question about installation design...
So we got used to seeing this acronym UI/UX. For anyone who is related to the world of design, marketing, and especially the development of websites and mobile applications,...
Coca Cola revolutionizes the world of Sustainable Design and Packaging with the first paper bottle. The bottle, designed in partnership between Coca Cola and Danish packaging design studio Paboco,...
Updated on February 11 , 2020 from the original “A basic intro to Quantum UX and XCI in User Experience.” This article continues on Quantum UX vs Design Thinking. Top 5 differences and quick guide A few months ago we published a sneak peek of our XCI-based UX framework....
Twitter presents a new visual identity based on Universal UX and inclusive design. The company wants to leave behind a very controversial year, which included accusations of spreading false news regarding the Covid-19 pandemic, influence in the government elections in the USA and even the expulsion of former President...
It seems 2021 is going to be the year in which companies will renew their brand design and identity. We started the year with the Burger King and Pfizer rebranding strategies and new logos. Now it is the turn of one of the communication protocols that shaped popular culture...
How to choose the best design firm for our project? Let’s see some tips to hire the best possible company to develop your brand or project. Note: This is...
So you are looking for a design agency, but you don’t know how to select the best one for your project. Let’s face it: there are more design agencies...
Burger King’s brand identity is undergoing a massive makeover, with a complete rebranding strategy, the first in more than 20 years. The new brand identity was created by Siegel + Gale design agency, and is based on colors inspired by its “authentic and delicious food”, making use of orange,...
You know we’re accessibility nerds. We create accessible stuff and design inclusive experiences. However, today we’ll talk about designers with vision impairments who create their own experiences. And they’re quite good at doing it! Zamarian Griffin is a young student from George Washington High School who suffers from vision...
2020 and its unwanted and unexpected protagonist COVID-19 marked a year that we really want to forget. However, the need to re-create ourselves in confined contexts gave rise to...
In this article, we’ll tell how we used both UX and SEO techniques in order to create whole experiences for content based marketing campaigns. Content based marketing is one...
