So Upwork 2021 rebranding is here, and it’s quite good! Following the trend of 2021, where many big brands are redesigning their visual identity, Upwork is also joining this bandwagon. Upwork Inc. (Nasdaq: UPWK), today announced a completely revamped brand, tagline and global campaign to broaden the platform’s appeal...
AirBnB had massive UX upgrades in 2021 and they did a master class in UX writing. The Covid 19 epidemic had a major impact on the hotel, lodging, and travel industries. For this reason, it is not surprising that AirBnB, one of the leading companies in the industry, has...
Do we need new UX User categorizations? And if so, how and why? Are there any benefits or is it just a fad? Let’s try to answer these questions in this article. In the article HCI: Great user experiences are meant only for humans… or not? we saw how...
In this article, we will give a brief introduction to XMI. As if we didn’t have too many acronyms already, we keep adding more! If you have read our article Introduction to Quantum UX, it is possible that you noticed a possible shortcoming within the wide variety of concepts...
Cheap design, affordable design, expensive design, even free design. All common ways of evaluating the price of one of the most important assets of any business: the brand. But as we already know, price is not value. And therein lies the great confusion of many people who start a...
Let’s start with a secret: we are a custom WordPress development agency. OK, you may say think we are a UX company, and you’ll be right. We specialize in UX Research (UXR) and UX Design (UXD) as well as User Interface Design (UI or UID). That’s a fact. But...
Web development can be the ultimate weapon for any business. However, it can also be the worst burden. It all depends on what you do and how you do it. In this article, we will see 10 tips to choose a good web development agency or how to develop...
When looking for a UX design agency, there are many doubts and questions. And let’s face it, there are a lot of UX design agencies. Yet, many of them are just web design agencies, or web development companies. Or a mix of both. In this article, we’ll discuss how...
So 2021 seems to be the year of new brand designs. And Peugeot can’t be the exception. The new Peugeot logo and brand redesign is something really special. After...
So I think we needed to have something about Physical UX and how installation design will improve user experience. In this case, I’ll demonstrate this with mathematical theory (remember: UX is a science!). There’s a bit of Urban UX involved, hope you like it. A question about installation design...
So we got used to seeing this acronym UI/UX. For anyone who is related to the world of design, marketing, and especially the development of websites and mobile applications,...
Coca Cola revolutionizes the world of Sustainable Design and Packaging with the first paper bottle. The bottle, designed in partnership between Coca Cola and Danish packaging design studio Paboco,...
Updated on February 11 , 2020 from the original “A basic intro to Quantum UX and XCI in User Experience.” This article continues on Quantum UX vs Design Thinking. Top 5 differences and quick guide A few months ago we published a sneak peek of our XCI-based UX framework....
Twitter presents a new visual identity based on Universal UX and inclusive design. The company wants to leave behind a very controversial year, which included accusations of spreading false news regarding the Covid-19 pandemic, influence in the government elections in the USA and even the expulsion of former President...
It seems 2021 is going to be the year in which companies will renew their brand design and identity. We started the year with the Burger King and Pfizer rebranding strategies and new logos. Now it is the turn of one of the communication protocols that shaped popular culture...
How to choose the best design firm for our project? Let’s see some tips to hire the best possible company to develop your brand or project. Note: This is...
So you are looking for a design agency, but you don’t know how to select the best one for your project. Let’s face it: there are more design agencies...
Burger King’s brand identity is undergoing a massive makeover, with a complete rebranding strategy, the first in more than 20 years. The new brand identity was created by Siegel + Gale design agency, and is based on colors inspired by its “authentic and delicious food”, making use of orange,...
