Home  /  Blog
Archive for:

Category: UX Theory

36 articles
Blog Articles About UX, UI, Research and Development

Quantum UX framework finally proven right

How the Quantum UX framework, created in 2013, anticipated generative AI: experiences generated on the fly from user behavior using…

2 min read
Freebies

Wireframes vs. Mockups vs. Prototypes: 3 Tools for Success

The key differences between wireframes, mockups and prototypes in UX and UI design, and when to use each one.

2 min read
Theory

60+ UI patterns to avoid failing in your designs

A UI pattern library of 60+ recurring interface solutions for web and mobile, grouped by category, each with a short…

1 min read
Tutorials

60+ UX patterns for better UX experiences

A library of 66 UX patterns, each with its type and a short definition: cognitive biases, game mechanics, social influence…

1 min read
UI Design

UX Patterns: Learn how to take advantage of them

What are UX patterns and how do they differ from UI patterns? Learn to recognize, use and document design patterns…

3 min read
Theory

Research methodologies: learn to master them

A guide to research methodologies for UX: qualitative, quantitative and mixed methods, and how methodology, method and technique fit together.

3 min read
Theory

Stop Ignoring Qualitative Research. The definitive guide

A guide to qualitative research in UX: the five core methods (interviews, focus groups, ethnography, case studies, content analysis) and…

1 min read
Blog Articles About UX, UI, Research and Development

Quantitative methodology: 3 scales you should master

Quantitative methodology for UX: the four measurement scales and the three you should master, Likert, Semantic Differential and Guttman.

1 min read
Blog Articles About UX, UI, Research and Development

Affordances: are you aware of its importance?

Affordances in UX: what they are, how they differ from signifiers, the three types (false, hidden, perceptible), and the ethics…

2 min read
Marketing

Persuasive design: the ultimate guide for better sales

A guide to persuasive design: techniques, cognitive biases and UI applications that ethically guide users toward action and boost conversions.

1 min read
Artificial Intelligence

Interactive design: Will 2023 be the breakthrough for AI-based design?

Interactive design as fluid, sensory-adaptive interfaces, plus generative (AI-based) design, liquid interfaces and Quantum UX, and 7 keys to more…

2 min read
Artificial Intelligence

Human Centered Machine Learning: the good and the bad

What is Human-Centered Machine Learning (HCML)? Its core principles, plus Explainable AI, ML bias, ML ethics and ML governance, explained.

1 min read
Branding

Sensorial Branding: Deep meaningful UX for all 7 senses

Sensorial branding engages senses beyond sight, sound, smell, taste and touch, to build memorable, trademark-protected brands and meaningful UX.

1 min read
Essays

Design your first Quantum UX project in 7 easy steps

A practical, step-by-step tutorial for designing your first Quantum UX (QUX) project: multiform and multidimensional design, XEl, sensorial UX and…

2 min read
UI Design

11 tips to create better UIs for people with Alzheimer’s and PD

11 practical tips to design better user interfaces for people with Alzheimer's, dementia and Parkinson's: contrast, clear navigation, plain language…

1 min read
Accessibility

Accessible interfaces: Top 25 ways for a better website

How to design accessible interfaces and use assistive technology: involve real users early, follow WAI-ARIA, avoid double-clicks and timed actions,…

2 min read
Essays

Artificial Intelligence and UX: a 2000 words Quantum UX practical example

A 2021 experiment where an AI wrote a whole article from user intent, demonstrating Quantum UX in practice, years before…

2 min read
Essays

New UX User Categorizations to ease user research

The 'user = human' model is too narrow. A proposal for new UX user categories based on User Affinity: Direct…

2 min read