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60+ UI patterns to avoid failing in your designs

And here we are, this time the last article of the series that started with UX Patterns: Learn how to take advantage of them , then a second part with a library with definitions and examples for UX patterns (do never confuse them with UI patterns!) and finally this...

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Research methodologies: learn to master them

Introduction: What is a research methodology? Research methodologies are the ultimate tool for UX design in all its different aspects and varieties, from digital design to physical UX design, from service design to customer experience, and from usability to accessibility. These research methodologies guide your research process and can...

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Stop Ignoring Qualitative Research. The definitive guide

Introduction to Qualitative Research Qualitative methodology provides an avenue for exploring the many facets of human experiences and social interactions that are often neglected by purely numerical or statistical approaches. Therefore, qualitative research is one of the cornerstones of UX research. While quantitative methods give us valuable insights through...

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Affordances: are you aware of its importance?

Introduction to Affordances: The Multidisciplinary Concept Definition and Origin Affordance is a term that is applied across various disciplines, including psychology, HCI, architecture, industrial design, and UX. The concept originally encompassed “all possible actions from/with/towards an object.” Over time, other fields, particularly those under the UX umbrella, refined this...

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Sensorial Branding: Deep meaningful UX for all 7 senses

Sensorial branding is a strategy to create impactful user experiences (UX) that elevate ordinary brand initiatives. Beyond mere images or names, the branding realm is expanding into a broader landscape. Brands aim not just to communicate but to deeply engage users, accomplishing this through all seven senses as defined...

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Design your first Quantum UX project in 7 easy steps

How to design a Quantum UX project? After the introductory article to Quantum UX I received some critical messages (fortunately mostly positive) and some inquiries. In general, these inquiries mostly revolved around the apparent difficulty of designing and implementing a project with Quantum UX. I hope that this article...

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What is XMI design? How does it fit in Quantum UX?

In this article, we will give a brief introduction to XMI. As if we didn’t have too many acronyms already, we keep adding more! If you have read our article Introduction to Quantum UX, it is possible that you noticed a possible shortcoming within the wide variety of concepts...

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The Great History of User Experience – Part 2

This is the second part of the article about the history of user experience, which starts with User Experience History: More than 100 years of amazing wonders. If you came to this page from an external link or search engine, we recommend you start with the first part. The...

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Quantum UX and XCI: towards a powerful UX paradigm

Updated on February 11 , 2020 from the original “A basic intro to Quantum UX and XCI in User Experience.” This article continues on Quantum UX vs Design Thinking. Top 5 differences and quick guide A few months ago we published a sneak peek of our XCI-based UX framework....

Design Thinking vs Quantum UX Differences

Quantum UX vs Design Thinking. Top 5 differences and quick guide

Design Thinking vs Quantum UX Due to the uniqueness of QUX and its fluid features, definitions alone may not be enough to understand how to use this paradigm. A good way to understand the difference with other frameworks or UX paradigms is a visual comparison. Since the most used...

Sensorial UX: Sensory integration in product design

Sensory UX: A new approach that improves user experiences

Sensory UX (aka Sensorial UX) is a new branch between the many UX disciplines. One particularity of Sensory UX is that it always existed, even in ancient times. And there were many experiments and inventions that used that paradigm. However, as a clear and more regulated UX field, it...

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Factorial design: A powerful research tool

In this article, we’ll discuss factorial design experiments, a powerful methodology any researcher must know. Like any statistical research technique, it may sound a bit heavy. Therefore, I tried to simplify the contents in order to accurately explain what is factorial design (or factorial experiments) and how to use...

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HCI: Great user experiences are meant only for humans. Or not?

Note: this is a modified extract of one of the chapters of my new book on Multidimensional User Experience or Quantum UX (QUX). Parts of this article appeared in Spanish in a previous article I wrote at UXpanol When we talk about UX or User Experience, we always talk...