XMI design cover image

What is XMI design? How does it fit in Quantum UX?

In this article, we will give a brief introduction to XMI. As if we didn’t have too many acronyms already, we keep adding more! If you have read our article Introduction to Quantum UX, it is possible that you noticed a possible shortcoming within the wide variety of concepts...

History of User Experience Design Cover

The Great History of User Experience – Part 2

This is the second part of the article about the history of user experience, which starts with User Experience History: More than 100 years of amazing wonders. If you came to this page from an external link or search engine, we recommend you start with the first part. The...

Quantum UX (QUX) cover

Quantum UX and XCI: towards a powerful UX paradigm

Updated on February 11 , 2020 from the original “A basic intro to Quantum UX and XCI in User Experience.” This article continues on Quantum UX vs Design Thinking. Top 5 differences and quick guide A few months ago we published a sneak peek of our XCI-based UX framework....

Design Thinking vs Quantum UX Differences

Quantum UX vs Design Thinking. Top 5 differences and quick guide

Design Thinking vs Quantum UX Due to the uniqueness of QUX and its fluid features, definitions alone may not be enough to understand how to use this paradigm. A good way to understand the difference with other frameworks or UX paradigms is a visual comparison. Since the most used...

Sensorial UX: Sensory integration in product design

Sensory UX: A new approach that improves user experiences

Sensory UX (aka Sensorial UX) is a new branch between the many UX disciplines. One particularity of Sensory UX is that it always existed, even in ancient times. And there were many experiments and inventions that used that paradigm. However, as a clear and more regulated UX field, it...

factorial design experiments

Factorial design: A powerful research tool

In this article, we’ll discuss factorial design experiments, a powerful methodology any researcher must know. Like any statistical research technique, it may sound a bit heavy. Therefore, I tried to simplify the contents in order to accurately explain what is factorial design (or factorial experiments) and how to use...

user experience is for humans

HCI: Great user experiences are meant only for humans. Or not?

Note: this is a modified extract of one of the chapters of my new book on Multidimensional User Experience or Quantum UX (QUX). Parts of this article appeared in Spanish in a previous article I wrote at UXpanol When we talk about UX or User Experience, we always talk...

Great Design Principles

5 Great UX Design Principles of Successful IT Companies

Update: you might be interested in our new list of free tools for UX, UI and Web designers. A hand curated list of 25 free resources we actually tested (we use some of them every day), so no paid links, no referrals, no bias. Hope you like it! This...

User Experience History: Apple First Computer

User Experience History: More than 100 years of amazing wonders

User Experience History is as fascinating as the evolution of culture and technology in the 20th century, as it accompanied or even led such evolution! In times where UXD is more common, some people forgot that UXD is not just UI, but much more than that! And it existed...

Tips for UI Design

UI Design: Did you know this 7 tips formula for success?

When you start a UI Design project, you know the goal and you will probably have an idea on how to achieve it. However, it’s very common to miss the mark due to different factors. Maybe overconfidence When you start a user interface design project, you know the end...

What is Growth Hacking? 7 tips for your marketing strategy

What is Growth Hacking? 7 tips for your marketing strategy

“Growth Hacking” (or GH) is one of the most interesting marketing strategies nowadays. It’s also one of those terms that mean very little to most people. However, it is a term that will become increasingly popular. A bit like the infamous UI/UX. Only that UI/UX does not exist. On...

Customer Satisfaction and CX Services

What is Customer Experience (CX)? Explanation and User Case

So, maybe you saw the words Customer Experience or the CX acronym somewhere and you wondered: what is this? In layman’s terms, CX (or Customer Experience) is the sum of the scenarios in which customers interact with a product or service. But of course, this is just a simplification....

Multivariate Testing and A/B Testing.

A / B and Multivariate Testing: Get True Results (Part 2)

Article about A/B and Multivariate Testing. If you want to start with part 1, please go to A/B and Multivariate Testing. What are they? (Part 1) Multivariate Testing (MVT) First of all, and to avoid confusion, this test is not the Multivariate analysis of variance, which is a much more...

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