From time to time, we are asked to improve site speed (SS for short) for websites. The reason for this is due to the belief that Google, Bing and other search engines will rank the sites higher if they load fast. Well, the question is… is it correct? And...
Article about A/B and Multivariate Testing. If you want to start with part 1, please go to A/B and Multivariate Testing. What are they? (Part 1) Multivariate Testing (MVT) First of all, and to avoid confusion, this test is not the Multivariate analysis of variance, which is a much more...
Learning how to perform A/B and Multivariate Testing is of paramount importance for any webmaster. Here we’ll see what these techniques are, and how to use them. A true user experience designer skill set includes the ability to test their premises with users and/or stakeholders. Before, during and after the launch of a product,...
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