Cover image for Apple Intelligence AI article

Why is Apple Intelligence Great News for Everybody?

Apple has announced the launch of AI, short for Apple Intelligence (I see what you did there), and as with everything from the Cupertino company, it promises to make some noise. Not only because anything Apple does makes noise by default, but because they’re going a step further, integrating...

Cover image for the article Xbox Groundbreaking Accessibility Development

New Xbox Groundbreaking Accessibility Development

Time for an article on accessibility development and Physical UX. In our industry, it’s sometimes tempting to consider UX and UI as mere offshoots of digital design, when in fact, UX predates personal computers and smartphones by decades (you can read the article on the History of UX here)....

new iPhone 15 ergonomics and physical design analysis

The New iPhone 15: Physical Design and Ergonomics Analysis

As a fresh evolution of Apple’s well-known innovative lineage, the new iPhone 15 is set to launch. This powerful device promises to not only revolutionize the user interface but also brings an exciting redesign of its physical design, stirring the pot of user experience (UX) and object design. Apple...

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Physical Design: A perfect set of 77 UX Heuristics

Physical design, especially industrial design, has many different ways of measuring products. However, there is a need for a unified method to perform heuristic analysis for physical design. Heuristic analysis is a fundamental part of a set of UX research methodologies. There are a variety of measurements that can...

XMI design cover image

What is XMI design? How does it fit in Quantum UX?

In this article, we will give a brief introduction to XMI. As if we didn’t have too many acronyms already, we keep adding more! If you have read our article Introduction to Quantum UX, it is possible that you noticed a possible shortcoming within the wide variety of concepts...

Physical UX: using 2 drive thru lanes

Physical UX: Are 2 lanes better for fast paced restaurants?

So I think we needed to have something about Physical UX and how installation design will improve user experience. In this case, I’ll demonstrate this with mathematical theory (remember: UX is a science!). There’s a bit of Urban UX involved, hope you like it. A question about installation design...