Category: Branding
Top 10 reasons to get a high quality design for your company logo or brand.
At Dorve, logo and brand design goes beyond looking good. Good identity work helps a company stand out, build trust,…
Brand Strategy: 11 Experts Share Their Secrets
11 brand experts share how they build a brand identity from scratch: vision, values, audience, positioning and the consistency that…
How to Create a Timeless Logo? 5 Logo Designers Share It!
What makes a logo timeless? Five logo designers share their philosophy, plus the core elements: simplicity, versatility, relevance, memorability and…
2024 PayPal Logo: A Fully Honest Analysis (includes vector logos)
A candid breakdown of PayPal's 2024 Pentagram rebrand: the sharpened logo, the Futura-based PayPal Pro typeface, the dropped yellow, and…
14 Design Rules to Master Your Skills
14 practical design rules (guidelines) tested in real projects: link design to goals, justify every pixel, prioritize accessibility and clarity,…
Dorve CEO Featured on Entrepreneur and 3 New Logo Critique
August 2024 is just starting, and we already have a lot of news. We have a new round of logo…
Spotify Mix: Why the Old Spotify Font Was Dissed Out?
Spotify dropped Circular for its bespoke variable font, Spotify Mix, by Dinamo Typefaces. Why brands build custom variable fonts, and…
Reddit new design 2023: A Dynamic Shift in Digital Identity
In 2023, Reddit, a pivotal player in the digital world, undertook a remarkable rebranding journey. Reddit new design was not…
Facebook New Logo: 6 small differences is enough?
Facebook New Logo 2023: On the ‘meh’ side The recent unveiling of Facebook new logo 2023 and consequent rebranding has…
Freepik new 2023 logo: Was it worth it?
Freepik New 2023 Logo: A Fresh Look with a Slight Miss In the ever-evolving world of design, brands must keep…
Google Unveils Android New Logo 2023
The Evolution of Android’s Brand Identity Android has continually positioned itself as a pioneering force within the tech industry. From…
New Premier League Logo 2023: Redesign Analysis
The Premier League Logo 2023 is here. It may not be drastically different, but it’s sure to please fans. For…
The new Twitter X Logo 2023: how much can you fail?
There’s something you have to acknowledge when it comes to Twitter’s Musk-era: there’s no time to be boring. Every single…
Pepsi logo 2023: unveiling a bold spirit
So here we have the all-new Pepsi logo 2023. And there’s a lot to say about it! As we all…
Sensorial Branding: Deep meaningful UX for all 7 senses
Sensorial branding engages senses beyond sight, sound, smell, taste and touch, to build memorable, trademark-protected brands and meaningful UX.
Upwork 2021 rebranding: a much improved look
So Upwork 2021 rebranding is here, and it’s quite good! Following the trend of 2021, where many big brands are…
New Visa logo in 2021? Well, kind of…
2021 comes with a new VISA logo. But… does it really? How far does Visa’s 2021 rebranding go? Let’s see…
Los Angeles new tourism brand is the ultimate “back to 80s” sensation
So Los Angeles has a new tourism brand. Do not confuse it with a city brand guideline. Instead, this is…